by Larry Williams

I am pleased to offer a brand new series that will run for the next 20 months.  On the 15th of each month our readers will enjoy often forgotten about improvement techniques that can and will take your customer service efforts to the next level.  This series is an excellent tool to share with your employees or to even post monthly in your workplace.  Sometimes it’s the most simple adjustments that can have the most dramatic effect and change the public’s perception of your offerings.  This series is taken directly from the pages of my book Mind Your Own Business.  Enjoy!

(more…)

by Larry Williams

We have been very closely watching the upcoming DTV Conversion originally scheduled for February 17, 2009.  It is important for the wedding industry because the realignment of the UHF frequency band will adversely affect wireless microphones, like the ones used by DJs and facilities at weddings.   President Obama has officially signed a bill that went back and forth on Capital Hill for the past several weeks.  This delays the DTV Conversion until June 12th.   However wireless microphone users should not be rejoicing just yet! 

(more…)

by Jeremy Miller

These tough economic times have seen many companies limit their operations, lay off employees and in some cases close their doors.  For others, this creates a perfect window of opportunity to take their business to the next level.  In a continuing effort to “raise the bar of professionalism” within our marketplace, one local DJ company has taken extraordinary steps to add to the continuing education of its employees by hosting a series of intense in-house training sessions.  As it currently stands, The Reno Tahoe DJ Company offers one of the most detailed training programs in the industry – requiring all new hires to participate in one full year of training before engaging in solo performance activity.

(more…)

by Mitch Taylor

As we launch into the second month of 2009, companies seek out additional ways to maintain profitability and even prosper in these economic times.  If your business is successful and thriving, it is likely due to the policies and procedures that you have in place.  If you find yourself struggling, it may be time to go back to the basics of customer service and sales in general.  In sales as in life, one of the biggest keys to ANY relationship is communication.  This is a continuing theme in the series Sales Success from A to Z, and we now continue with D to F in Sales Success.

(more…)

by Larry Williams

Apparently it is back ”on” again!  Earlier this week the Senate recommended delaying the Digital Conversion, scheduled for February 17th, until June to allow more time for analog (antena) T.V. users to adapt to the coming change.  However, on Wednesday January 28th, the house voted 258 (in favor) to 168 (opposed) to go forward with the February 17th Digital Conversion.  This is EXTREMELY IMPORTANT to us in the wedding industry as this change-over will greatly affect the use of wireless microphones used at weddings and receptions.

(more…)

by Michael Escalera

There is a saying that goes something like this, “Those who fail to plan…plan to fail”. Those words of wisdom are so true for many aspects of our personal and business life. At the beginning of each year we all seem to come up with thoughts and ideas for the months ahead, but how many of us actually implement them? Even if we do start implementing new ideas into our lives, how long do we successfully continue using them?

This year, perhaps one of the best decisions you can make to manage your time, reduce pollution, and lower overall costs is to have a daily plan of action. We call it economy of motion.

(more…)

by Mitch Taylor

In today’s economy and with competition seemingly coming from all angles, it’s important to focus on the forces that you can change, and not those you can’t.  You can’t control the economy or what your “competition” does, but you can control what YOU and YOUR Company can do about it.  Below is the start of a series that will hopefully help you increase your sales and put you on the fast track to increased client satisfaction and company revenue.  This continuing series will be published here on the Nevada Wedding Network on the first of each month.

(more…)

by Larry Williams

For as long as any of us can remember, the start of another year often reminds us to make promises to ourselves in an effort to improve certain things.    These resolutions, as they are called, can give each of us a renewed spirit and offer a great opportunity for us to recharge our batteries.  But when was the last time you set a New Years resolution for your business?  With the current state of our very unpredictable economy – there may be no better time than right now to set a new course and plan a new strategy for your company in the form of a business-related New Years resolution.

(more…)

by Larry Williams

If there is one lesson we have all learned from 2007, it’s how one popular wedding date can greatly affect the remainder of our summer calendar.  The date of July 7th 2007 was, without question, the most popular wedding date in modern history.  A great majority of wedding couples focused heavily upon this date.  In some cases, this left many vendors scrambling to fill the remainder of their calendar.  For some customers, this was simply an easy date to remember.  For others, it held a far greater numerological significance that equated to good luck.  This, despite the fact their first week as a married couple ended with Friday the 13th.  Oops . . . they probably didn’t think about that at the time!

(more…)

by Larry Williams

Mark your calendars now for next year’s Wedding MBA.  The Wedding Merchants Business Academy’s national conference is quickly becoming the “show of shows” for the wedding industry.  They have just announced the dates for next years event.  Their sixth annual conference will be held September 21st through 24th at the Las Vegas Convention Center.  This past year’s event in Phoenix surpassed all expectations and was the talk of the wedding industry.  This is a “don’t miss event” for anyone who is serious about the wedding profession.  Click this link for a video montage of this past year’s event.  For more information – visit their website at www.weddingmba.com.